FOR IMMEDIATE RELEASE


CAMBRIDGE, MA - March 27, 2002: WebCTel and Landmark Realty to Launch Boston's Largest Real Estate Portal: BostonRealEstate.com

BostonRealEstate.com (BRE) has been established to be the quintessential real estate resource for Massachusetts. The mission of BostonRealEstate.com is to provide a full-service and intuitive site, focused on connecting the real estate consumer to the real estate industry. The site features residential and commercial, office space and retail space, while it aims to connect buyers, sellers, brokers, contractors, and vendors throughout the state.

"Since meeting with John Cator and the staff at WebCTel three years ago, I have found this company to be highly responsive and adaptive to my needs. Initially WebCTel networked my office and has on countless occasions come to my aid when our computers went down or had trouble, no matter what time or day of the week."

"Out of that mutual trust and respect the concept of BostonRealEstate.com was developed. With my 27 years of Real Estate experience and John Cator's extensive knowledge of building websites and the infrastructure that keeps them running, we are about to launch a Real Estate Web Portal for the Massachusetts's community. The site will provide both consumers and Real Estate Practitioners, as well as the vendors who provide real estate services, a new platform to add to their marketing components that will be cost effective and even have the ability to reduce other areas of marketing costs, " said David Krock, president and founder of BostonRealEstate.com

WebCTel developed an extensive infrastructure to carry out the Boston Real Estate.com mission of connecting buyers, sellers, brokers, builders, and vendors throughout Massachusetts. The back-end tools and databases were customized to fit the services and portal features to make the site fully equipped with all the "bells and whistles."

WebCTel dedicated itself to building the right infrastructure and technology for supporting the site's mission, including: customized templates for creating intranet sites for subscribing brokers, a massive database for adding and updating real estate listings, specialized services for agents and brokers, and calculation of financial and mortgage quotations. Add-ons will include online consumer and business credit reports as well as links to lending institutions and mortgage companies. BRE plans to partner with a record service company to feature residential stats. .

Remarkably, WebCTel was putting the finishing touches on the design of this portal while orchestrating the successful Memphis in May International Festival site launch as well. http://www.MemphisInMay.org The team has been so successful with these two portals that their confidence level has indeed been fortified and they are poised to take on greater opportunities.

The firm is in the midst of fundraising efforts. Recently, WebCTel's Senior Executive Vice President, Adrienne Benton, attended the Dream Makers Forum in Naples, Florida hosted by Northern Trust Bank of Chicago to present their private equity investment goals. firm is seeking to increase sales and further development of their propriety software solutions, as well as expand their Solar-Powered hosting capacity. WebCTel was able to generate sales revenue of a half-million dollars in FY 2001. The company plans to obtain seed monies for hiring a new CTO, securing a full-time sales staff, and purchasing equipment to enhance the solar technology capabilities for its environmentally friendly hosting solutions.

To increase visibility, WebCTel was also featured in the March 2002 issue of Black Enterprise Magazine's article "One Size Does not Fit All" by Holly Agguire: page 80. March 27, 2002

About WebCTel:
CEO Johnny Cator founded the WebCTel concept in 1997. WebCTel, Inc. was incorporated in November 2000. The Cambridge, MA-based Software Infrastructure Service Provider, offers an array of server side & web-based applications that customize software solutions for OEMs and clients seeking web design, hosting and email services. Locally, WebCTel's clients have included: Fleet Bank, Boston Bank of Commerce, Primary Group, Bryer Architects, Network Plus, Urban League of Eastern Massachusetts, eDial, Landmark Real Estate, and Long Bay Management Company. The company is also poised to do business on the West Coast, and is negotiating with a major disaster recovery and data protection company to build Oracle database modules for their finance division.

WebCTel also prides itself on being one of only two environmentally conscious firms offering web site and email hosting services fueled by solar-power. Being socially committed as well, WebCTel has established a collaborative relationship with the Urban League of Eastern Massachusetts (ULEM), a job development organization with branches nationwide. Initially, WebCTel was contracted to support the Urban League's internal and web-based application development needs. In recent months, WebCTel developed the curriculum, and provided educational training for the ULEM "Managing Your Web Future" program: Seven modules in15 courses that trained urban residents in web programming and gave them hands on experience with web development.

For WebCTel, growing a successful, environmentally responsible software company and supporting the community just makes good business sense!

For more information contact: Rochelle O'Neal Thorpe, Director of Marketing Telephone: (617) 876-1786 Email: Rothorpe@webctel.com



 
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